As many of us know, almost all of the content we encounter on social media and the Internet, especially in advertisements, is planned specifically for the individual. One of the most recent examples of this talk is about the security and privacy of user information. Facebook, which is the purpose of important discussions
Witnessed in .
The international non-governmental organization Global Witness announced that Facebook makes gender discrimination in choosing people to see job postings. To observe this algorithm, the organization stated that they requested two job postings on Facebook, and they not to be shown to women and those over 55 stated that they demanded.
Postings are also directed according to their profession:
Although Facebook said that it would not discriminate against these groups, it was mentioned that it approved the advertisements. technical staff and pilot postings mostly to men; It was stated that nurses and psychologists showed their advertisements to women.
Naomi Hirst, the NGO Global Witness employee who conducted the experiment, said: This means that it is entirely up to Facebook’s algorithm to decide who to show ads and postings to. This application is used in the recruitment processes reinforces gender stereotypes and prejudices.” he said.